1. What happens when you make a tumblr theme…

    It’s been about two weeks since I released the free tumblr theme Serifs & Scribbles.

    I originally intended this to be a paid theme and emailed the tumblr staff about it but didn’t receive any responses. With a new contract coming up, I decided to just release it for free.

    Here are some numbers:

    • Installs after 3 days: 1,100 
    • Installs after 3.5 weeks: 11,155
    • New tumblr followers: 130
    • Additional unique hits weekly through the attribution: 1,307